Crystal Ski Holidays


BRIEF
Crystal's "Short Break, Epic Escape" campaign spotlights the unique benefits of booking a short ski holiday without compromising on the experience. This phase of the campaign was a talent activation with ex-Team GB skiers, The Harte Sisters, with the content designed to drive consideration to experienced skiers.
APPROACH
Teaming up with marketing agency Komodo, the team spent 3 days capturing The Harte Sisters, and 40 bold and memorable images were delivered to accompany the video campaign.
RESULTS
The campaign has been nominated for 2 UK Social Media Awards and 2 Travel Marketing Awards.

.png)












