Red Bull

Red Bull Gaming needed a series of promotional content to feature throughout their League Of Its Own tournament to be shown in stadium, on the online stream and across socials. It was to be produced within the tight time constraints of one media day.

We worked with the lead agency to develop concepts that would resonate with fans, lifting the lid on team strategy and delving deep into League of Legends lore.

We filmed a total of 12 interviews and 12 feature segments, that helped the tournament become one of the most viewed events in Red Bull history worldwide.

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